Viu, PCCW’s leading pan-regional OTT video streaming service, and STC TV, STC’s dedicated OTT platform, have announced content exchange partnership for more than 50 titles that is set to benefit both platforms and their audiences across the region. This collaboration not only expands the content avalibility and offerings on both services. Additionally, both platforms now feature a branded content section, providing audiences with a seamless and engaging experience to discover and enjoy a diverse range of high-quality offerings.
The collaboration enhances both services, with STC TV gaining access to curated Turkish and Arabic series, while Viu adds a selection of top-performing Arabic films to its library, offering diverse and engaging content to their viewers. The collection of Arabic films from STC TV include Beit el Rubi, emerging as the top-performing title in terms of viewership. Other popular films include Tag, Tani Tani, and A'amuhom. In return, STC TV gains access to Viu’s highly sought-after Turkish series such as Stickman (Çöp Adam), Twisted Affairs (İyilik), and My Dad, My Hero (Kahraman Babam), along with Arabic hits like X-lance, Social, and Enheraf.
“This partnership with STC TV marks a significant milestone in our mission to deliver premium entertainment experiences to audiences across the region,” said Samer Majzoub, General Manager of Viu MENA. “By uniting Viu’s distinct content mix with STC TV’s curated film selection, we’re creating a richer, more personalized streaming experience that resonates with our viewers.”
Turki Al Naim, the Vice President of Growth Services at STC Group, said, “Our partnership with Viu marks a significant step in our journey to redefine entertainment for our customers. By uniting stc tv’s extensive program offerings with Viu, we’re creating an unmatched viewing experience to cater to the evolving tastes of Saudi audiences. The partnership will strengthen our position as a leader in the region’s digital entertainment landscape.”
For more information on Viu and its content offerings, visit www.viu.com.
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