Reuters reported that French couture house Christian Dior upended its traditional catwalk show on Monday, presenting its intricate designs on miniature mannequins in a twist brought on by the coronavirus pandemic.
Brands have to unveil their collections online and through film as part of Haute Couture week in Paris. This week is a showcase of high-end craftsmanship and one-of-a-kind outfits that is usually attended by fashionistas from around the world.
Dior’s gowns were inspired by female surrealist artists such as photographer Lee Miller and featured elaborate embroideries as well as head-to-toe feathers in one lilac look.
The looks were fitted onto 37 tiny dressmaker’s mannequins, which will later be dispatched to top clients around the world, and were presented to the public through a film shot by ‘Gomorrah’ director Matteo Garrone.
The travelling miniatures echoed a format French couture houses last used during World War II to try and keep collections going and reach customers.