The Seychelles Tourism Board (STB) launched the second phase of its digital campaign- ‘Experience Seychelles’ earlier in the week during a press conference at the STB Headquarters at Botanical House.
This new phase of the online campaign, dubbed ‘Experience Seychelles; our home, your sanctuary’, was presented to the local press by the STB chief executive, Sherin Francis and digital marketing director Chris Matombe in the presence of STB deputy chief executive Jenifer Sinon and Seychelles Hospitality and Tourism Association chairperson, Sybille Cardon.
‘Experience Seychelles; our home, your sanctuary’, follows the STB digital campaign ‘Dream now, Experience Seychelles Later’ thats was launched in April 2020. It will run across all Seychelles destination platforms managed by STB’s digital marketing team to increase the destination collective digital presence.
The campaign is also actively engaging the tourism trade to join STB in promoting the destination to potential visitors through content creation and using the #ExperienceSeychelles, to share exclusive stories and experiences of visitors who have used their services.
The report was sent from STB.